The Automechanika Frankfurt fair in Germany completed successfully on Saturday. This is the largest international fair for the after-sale automotive market and OEM worldwide. The Hidria team was there for the ninth time.
This year the doors of the 25th Automechanika fair in Frankfurt were open for a record number of over 5,000 participants from 76 countries. The event attracted over 136,000 visitors from 181 countries, which is another great achievement for the organisers. Visitors could see literally anything connected to vehicle maintenance. This fair is also a unique opportunity for additional trainings and consultations and meetings with experts from the industry.
For our after-sale team this fair is important in particular to advertise the Hidria brand, to maintain the contact with existing key customers from around the world - Argentina, Africa, Russia, the USA, Spain, Scandinavia, etc. - and to establish new contacts with potential customers.
The main goal of this year’s participation was to emphasise on the beginning of regular deliveries of the innovative diesel engine cold start system with pressure sensor Optymus PSG and the presentation of the new catalogue for commercial vehicles that received a positive response from our potential customers.